Don’t miss this series of online and in-person trainings as we reveal the secrets to great Facebook engagement. Learn how to use the latest tools, products and resources to engage your constituents like a pro!
Using Instagram For Maximum Connection
Find new ways to reach your community on Instagram through photo, videos, stories and messages. Learn how to showcase the passion that drives your policies, the personalities behind the politics, and the things that make your community stand out.
Topics Covered:
- Account Safety & Security
- New features
- Connect with your audience
Presenter:
- Carlin Daharsh, Politics & Government Outreach Manager, Facebook
Moderator:
- Uyen Vong, Public Affairs Senior Manager, NCSL
Facebook’s Fun and Fab New Features
Curious how the new pages experience changes best practices? Wondering how the new “Moderation Assist” works? What is “Facebook Protect” anyway? Get these answers and more when you join Meta for this training.
Topics Covered:
- Account Safety & Security
- New Page Experience Changes
- What makes good content
- Page Moderation tools
Presenter:
- Adan Chavez, Politics & Government Outreach Manager, Facebook
Moderator:
- Mick Bullock, Director of Public Affairs, NCSL
Facebook Ads that Deliver
Looking to use ads to reach constituents on Facebook and Instagram? Learn how to complete the ads authorization process so that you reach the people you need to reach, grab their attention and achieve your goals!
Topics Covered:
- Ads Authorization Process
- Audience Targeting
- Best Practices for Ad Creative
Presenter:
- Zach Gregory, Government, and Nonprofit Partner Manager, Facebook
Moderator:
- Mick Bullock, Director of Public Affairs, NCSL
Making the Most of Your Facebook Page
Come find out more about everything from account security to why you should be going Live from your page. Learn about the latest tools, products and resources that you can use to connect and engage with your community, constituents and followers.
Topics Covered:
- Account Safety & Security
- Tips to manage your page
- How Newsfeed works
- What makes good content
Presenters:
- Tracy Rohrbach, Politics & Government Outreach Manager, Facebook
- Khalid Pagan, Politics & Government Outreach Manager, Facebook
Moderator:
- Mick Bullock, Director of Public Affairs, NCSL
Getting Real With Instagram Reels
Let’s talk Reels, Instagram’s newest and fastest-growing surface for creatively engaging with your audience! You won’t want to miss this opportunity to learn how incorporating short-form video into your content calendars can help you get closer to your audience and your goals. All levels welcome!
Topics Covered:
- Stories Features & Best Practices
- Live Demo of Stories
Presenter:
- Elizabeth Hahn, Politics & Government, Instagram
Moderator:
- Mick Bullock, Director of Public Affairs, NCSL